INSIGHTS
Creative Intelligence
Creative Intelligence is a thoughtful edit of perspectives on emerging insights and intelligent innovation. Leadership at the intersection of design, tech, commerce, aesthetics and emotion.
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An aesthetic strategy determines whether you exist. Or not
Aesthetics make the different between getting attention from your desired audience. This post describes how it works.
How to build an enduring brand
How to build a brand that stays relevant for eight decades? Hint - it takes creativity + business thinking
AI can’t assimilate your originality
Original thinking is your competitive advantage. Everyone, and every business, must urgently learn to hone an ideas factory
Building a uniquely creative business - a masterclass from Picasso
What leaders can learn from the unlikeliest of sources, Pablo Picasso, on building a differentiated business
Why pausing is essential to innovation
The gaps between are where the interesting things happen. Understand why pause is essential to innovating successfully.
How innovation builds industries
The best innovation is obvious. Staring you right in the face. Or feet.
How do you confront a fear?
Why fears hold you back, and risking openness is the only way to breakthroughs. This is the fifth and final article in a 5-part series on transformative moments that shaped my 2024
Simplicity, honesty, quality
Our realisation at the River Cafe: Simplicity fosters clarity, honesty builds trust, and quality breeds loyalty. This is the fourth article in a 5-part series on transformative moments that shaped my 2024
Great brands surprise
Great brands surprise. They immerse their audience's senses, creating deep and meaningful connections. This is the third article in a 5-part series on transformative moments that shaped my 2024
Great brands provoke
The most impactful brands and products always feel deeply personal. They shift our perspective, changing us in some way. This is the second in a series of five articles about transformative moments of 2024.
Great brands envelop our senses
Moments that envelop our senses leave transformational impact. This is the first in a series of five articles about transformative moments of 2024
In 17 syllables
Haikus force us to distill down important thoughts and messages. I tried to convey my work in 17 syllables
#15 :: 500 words per day
Or, how to navigate a creative brief lacking boundaries, structure, timeline