Creativity isn’t design. It’s problem solving.

Creativity isn’t about design.

It’s not about aesthetics or looks. It’s not even about ideas.

Here's my take -

Creativity is problem solving. Spotting a problem, imagining a solution, and bringing it to life.

How an individual puts those elements together - design, aesthetics, ideas - takes skills, knowledge, process, determination, grit.

But at its core, it's having a vision.

So creativity is a mindset. Not just a finished result.

Do you agree?

Previous
Previous

A note on purpose - from Fiona

Next
Next

Building a uniquely creative business - a masterclass from Picasso